The Sales Quote
“If you need to invoke your academic pedigree or job title for people to believe what you say, then you need a better argument.”
― Neil deGrasse Tyson, author, head of the Hayden Planetarium
And he should know. He’s got a Ph.D. in astrophysics. Prospects are inherently mistrustful of salespeople. Being sure you are leading with a compelling and persuasive message is a key to being successful in sales. You are wrong if you think your job title will get you the sale. It might open doors. It won’t close deals. Instead, get customer testimonials, deliver results and show how you deliver. That means more to a customer than your job title does.