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Help! I Just Lost a Big Sale! 

April 29, 2025 By maurasf

No one wakes up in the morning with a plan to lose a big sale. Yet, it happens. Losing a big sale can happen even to the best salespeople.  What do you do when you just lost a big sale? Here are some specific actions to take so you don’t make a bad situation worse.  Delay is not a good thing.  Some sales managers are pretty hands off. Others are the other extreme and … [Read more...]

Talk is Not Cheap: The Right Words for Sales

March 31, 2025 By maurasf

You’ve probably heard the expression “talk is cheap.” That expression does not apply to sales. What you say during a sales call can have a huge impact on whether you make a sale--- or not.  Are you saying the right words for sales?  Are you pronouncing the right words for sales?  Imagine you are in a financial discussion with a buyer. You begin the conversation with … [Read more...]

Working With Disorganized People

March 14, 2025 By maurasf

You will at some point have to work with disorganized people. Do not choose to work with them if you have a choice. Working with disorganized people will be a challenge. Here’s what you can do to minimize the challenge.   Learn to say no to disorganized people. You can say no when disorganized people call.  You say no by not picking up the phone when they call. They can … [Read more...]

Get Ready, Get Set, GO for a Great 2025 in Sales!

January 13, 2025 By maurasf

You’re probably still thinking about having a stellar selling year. And why not? Most new year resolutions haven’t gone by the wayside just yet.  One way to be sure you are on track to have a great year is to have a plan. That plan will guide you to success.  Here’s how you can have a great 2025 in sales.   Do you have a plan for a great 2025 in sales? What’s your plan … [Read more...]

Holiday Parties Are Different for Sales Professionals

December 2, 2024 By maurasf

What are you doing this Friday or Saturday night?  Like many sales and business professionals you are heading to a holiday party.  Are you looking forward to the free food and booze?  Are you even thinking this is a party?  Holiday parties are different for sales professionals. Think of the event as another sales call and this time, you are the product. Whether you realize it … [Read more...]

After You Make the Sale. Now What?

October 14, 2024 By maurasf

You may think once you’ve made the sale that the hard part is over. You are mistaken. The work has just begun. You can make your sales work simpler by considering what you do next. Here is a plan to work on your business after you make the sale.  Keep it simple.  When I look at the choices to make, I always prefer the one that is simplest to get the job done. I once … [Read more...]

What If? is a Sales Question for You

September 15, 2024 By maurasf

Your customers have questions for you. They want to know about your product specifications, your delivery capabilities, or your proof of performance.  Successful salespeople can answer these questions and customers then buy.  What about the questions you should ask yourself? What if...is a very important sales question for you. What if I lose my largest customer… I once … [Read more...]

Deal With Toxic People

August 12, 2024 By maurasf

You’re lucky if you go to work every day and truly enjoy the people you work with.  Sometimes it’s the people at work who make your job so tough. These are people with short tempers, boundary violators, and other habits that turn people off. I call these people toxic. You must have strategies to deal with toxic people at work.  Can you spot toxic people?  It shouldn’t … [Read more...]

Say No to Increase Sales

July 26, 2024 By maurasf

Do you remember the last time your manager asked you to do something and you said yes, but really wanted to say no? The same thing might have happened when a customer made a request and you really wanted to say no. It’s hard to say no to managers, customers and friends. Sometimes you have to.  Here’s how to say no to increase sales.   Say no to your manager. Saying no is … [Read more...]

Questioning Strategy Is What You Need to Sell

April 14, 2024 By maurasf

The best salespeople ask the most productive selling questions. They ask their questions in a way that gets results. Forget being a military interrogator! Yelling and sleep deprivation won’t work in a sales call.  Your questioning strategy is what you need to sell.  Here are a few ideas to create your best questioning strategy.  Use persuasive words in your questioning … [Read more...]

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*What was your last “mistake?” Did you make it before? There’s nothing wrong with making mistakes in sales provided you are making different mistakes. (You are learning from them!)

About the principal

Would you take auto mechanics classes when you buy a car? Maura did because she wanted to be able to work on her car. She takes that same approach to selling. She can show you how to get below the surface of selling to learn why and how different strategies work. She will show you which skills to implement that will shorten your sales cycle and increase your sales. She was Mobil Oil's first female Lubrication Engineer in the United States and one of Chevron's top 5 salespeople in the country. She knows what works for sales.

"I would recommend your work to other sales organizations who want to get better results from improved selling strategies."
Jamey Rootes
President
Houston Texans

Sales Expert at Allbusiness.com

Selling is the easiest job in the world. Just ask anyone who is not in sales. Read Maura’s ideas on “more brain…less mouth” selling to make your selling easier and more successful.

Maura’s Allbusiness blog posts

Recent Posts

  • Help! I Just Lost a Big Sale! 
  • Unforced Errors in Selling
  • Talk is Not Cheap: The Right Words for Sales
  • Working With Disorganized People
  • Problem Customers:

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