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You are here: Home / Archives for Blog / Sales Process

Measure to Improve Sales Performance

November 30, 2014 By maurasf

Let’s say you’re having a great year. What if you want to do even better next year? You can improve your sales performance if you know what to measure. Here are some areas to consider. Number of Sales Calls made. You are making it harder to be successful in sales if you’re going to sit in your office all day. While you’re there you spend time working on prospect research … [Read more...]

Put Your Sales Manager To Work

November 16, 2014 By maurasf

How much easier would your selling be if you could partner with another great sales professional and sell? In sales, two heads are better than one. That second head just might be your sales manager. If you want to tap into another great selling resource, put your sales manager to work. Make sales calls. Are you always making sales calls by yourself? Now is the time to … [Read more...]

Confusing customers loses sales

November 14, 2014 By maurasf

Question to shorten sales cycle

  Is Customer Confusion Costing You Sales? You confuse ‘em, you lose ‘em.  That’s what a great direct marketer Paul Goldberg once said.  It’s the same for sales. You certainly wouldn’t confuse your customers intentionally. But what about when you don’t know that you’re creating confusion?  I recently needed to purchase a certified letter for a business document I … [Read more...]

Women who sell need to manage their manager

October 6, 2014 By maurasf

I recently got a call from a female sales professional. She had been working for her sales manager for 7 weeks. I had a meeting scheduled with her male sales manager. She was calling to reschedule the appointment for him. Why was she calling when my appointment was with her manager? Her manager asked her to. It seemed odd to me that she was asked to do this. I thought it was … [Read more...]

What consultive selling questions do you ask to sell?

August 25, 2014 By maurasf

sales negotiations

Are you wondering what consultive selling questions you can ask to sell?  I have a consultive selling process that I teach that shows you how to learn about your customer, uncover business problems he cares about and motivate him to buy.  Here's the process. It’s as simple as A,B,C and D. Consultative selling starts with what you know ABOUT (A) your customer. Rather than … [Read more...]

Small talk helps negotiations if you are male

August 20, 2014 By maurasf

improve negotiation results with small talk

Who knew? What women do so easily (make small talk) will get better results in negotiation.  But, only if you're male.  If you read the study it says that women don't benefit as much as men do with the small talk. Why? It seems that men are inherently less "communal" so the chit chat helps them be perceived more positively so they get better results with negotations. Here's … [Read more...]

3 Instant Sales Ideas

August 14, 2014 By maurasf

sales and what you don't know

Here are 3 instant sales ideas for you to sell more now. 1.  Live within your means. Don’t buy the foolish thinking that more stuff will make you happy. When you start to acquire stuff that you can’t afford you start down a path that might lead to becoming a desperate salesperson. Nothing causes a sale to fail faster than desperation. How do you avoid participating in the … [Read more...]

Keeping Information from Your Customers Hurts Sales

July 29, 2014 By maurasf

post office hurts sales

Do you keep information from your customers? I hate to pile on the post office, but they really hurt their sales efforts. I recently needed to purchase a certified letter for a business document I was mailing. I made the purchase at 10AM. I was instructed to go to the U.S. Postal Service website, usps.com, enter my tracking number and I would be able to see the letter’s … [Read more...]

What to include in your sales proposals and RFPs?

July 14, 2014 By maurasf

You probably don't like it very much if you find yourself having to sell by submitting an RFP or sales proposal.  Most salespeople spend a whole lot of time generating their RFPs and  miss the opportunity to be strategic about the RFP. You might also wonder what to include in your sales proposals and RFPs. Here's a recent column on how to be strategic when you have to write … [Read more...]

27 Key Sales Performance Drivers

July 9, 2014 By maurasf

maura schreier-Fleming

In a recent AchieveGlobal report they identified 27 Key sales performance drivers. How many do you think you have mastered? This is a good topic for your next sales meeting.  Your sales team can discuss how to develop more of these sales performance drivers.  If successful salespeople master these sales performance drivers, you should be more successful if you do, too. Key … [Read more...]

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About the principal

Would you take auto mechanics classes when you buy a car? Maura did because she wanted to be able to work on her car. She takes that same approach to selling. She can show you how to get below the surface of selling to learn why and how different strategies work. She will show you which skills to implement that will shorten your sales cycle and increase your sales. She was Mobil Oil's first female Lubrication Engineer in the United States and one of Chevron's top 5 salespeople in the country. She knows what works for sales.

"I would recommend your work to other sales organizations who want to get better results from improved selling strategies."
Jamey Rootes
President
Houston Texans

Sales Expert at Allbusiness.com

Selling is the easiest job in the world. Just ask anyone who is not in sales. Read Maura’s ideas on “more brain…less mouth” selling to make your selling easier and more successful.

Maura’s Allbusiness blog posts

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