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You are here: Home / Archives for Blog

Get Referrals: How to Ask and Who to Ask

October 26, 2020 By maurasf

Getting referral business is a wonderful way to sell. It’s always great when customers refer business to you. The referrals you get often aren’t enough to be your sole source of business. You should expect to ask for referrals to add to your sales. You may wonder how to ask for referrals and actually get the information you need to sell. Here’s how you can ask and who to ask to … [Read more...]

Saying No In Sales

October 12, 2020 By maurasf

Saying No Is Something You Just Might Have to Do You may think that the only way to close a sale is to say yes to everything your prospect requests. Finding points of agreement and ways to deliver on them are certainly parts of selling. Saying no in sales is also an important part of your work. Knowing when and how to say no will be key to your sales success.   Know … [Read more...]

Fire a Prospect: When Can You Stop Calling on a Prospect?

September 27, 2020 By maurasf

stop prospecting

Hope springs eternal for most salespeople. I’ve been to too many sales meetings where salespeople repeat week after week, “This deal is going to close soon.”  Yes, the word “soon” does mean different things to different people. My thought, when I hear this claim about deals closing soon, is “not likely.”  How will you know when the deal you think will close really will or … [Read more...]

Solve Your Sales Problems

September 14, 2020 By maurasf

3 Ways To Avoid Frustration and Failure Not making your sales? Working with a difficult customer? Facing a challenge that’s immobilizing you?  These are all problems that you might face in sales.  What can you do about them?  You need to have a process to solve them.  Here’s how to get started.  First realize you have a problem.  Ignorance is not bliss when it … [Read more...]

3 Selling Rules

August 27, 2020 By maurasf

1. Never touch base. Your credibility is a key part of your sales success. That credibility comes from your expertise, your authority and your availability. You must avoid everything that detracts from your credibility.  When you touch base you are detracting from your credibility.  Expertise means you have knowledge that’s useful to your customers and … [Read more...]

3 Ideas to Become a Sales Success

August 13, 2020 By maurasf

managing up

Sales Superstars & What They Do for Success I’ve written before about how to identify successful salespeople so managers don’t get “sold” by salespeople who are really under performers.  But monitoring sales numbers isn’t the same thing as knowing what salespeople do to become a sales success.  Here are 3 ideas for you to become successful in sales.  1. They work … [Read more...]

Sell more with your brain and less with your mouth.

July 27, 2020 By maurasf

The More Important Sales Skill is Thinking What does it mean to sell more with your brain and less with your mouth? Most salespeople think that talking is the most important sales skill. They are wrong. Thinking is the more important sales skill.  Thinking is important well before you get in front of the prospect or customer, whether by telephone, computer, or … [Read more...]

Prevent Sales Losses: 3 Strategies to Use

July 14, 2020 By maurasf

You can make competitors work harder and prevent sales losses. You’ve worked hard to close the deal. Now you have new business.  It’s business you want to keep for a long time. Too many salespeople think the sale is over when the customer agrees to buy. Your sale is not over. More sales work continues if you want to keep your business and prevent sales losses.  Continue … [Read more...]

Regret & Sales: Don’t Let It Stop Your Sales

June 29, 2020 By maurasf

Have you ever done something in business or sales that you later regretted?  Maybe you said something. Perhaps it was something you did or didn’t do. I’m sure you have.  We all have.  What you do after that regret will determine whether you move along and are productive in sales.  Regret is something we all experience. Regret doesn’t have to stop your sales.  Here’s my sales … [Read more...]

Negotiating Mistakes Sales Professionals Can Avoid

June 12, 2020 By maurasf

Does it surprise you when you learn that experienced professionals make mistakes?  You would think that they would know better, but it happens. Sometimes people forget what they know. Here are some of the negotiating mistakes I’ve seen experienced sales professionals make. Be sure you aren’t making the same mistakes when you negotiate when you sell. Negotiating Mistake #1. … [Read more...]

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*What was your last “mistake?” Did you make it before? There’s nothing wrong with making mistakes in sales provided you are making different mistakes. (You are learning from them!)

About the principal

Would you take auto mechanics classes when you buy a car? Maura did because she wanted to be able to work on her car. She takes that same approach to selling. She can show you how to get below the surface of selling to learn why and how different strategies work. She will show you which skills to implement that will shorten your sales cycle and increase your sales. She was Mobil Oil's first female Lubrication Engineer in the United States and one of Chevron's top 5 salespeople in the country. She knows what works for sales.

"I would recommend your work to other sales organizations who want to get better results from improved selling strategies."
Jamey Rootes
President
Houston Texans

Sales Expert at Allbusiness.com

Selling is the easiest job in the world. Just ask anyone who is not in sales. Read Maura’s ideas on “more brain…less mouth” selling to make your selling easier and more successful.

Maura’s Allbusiness blog posts

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