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You are here: Home / Archives for Blog

Tough Love for Sales Success: Are You Successful?

May 29, 2020 By maurasf

  The salespeople I work with sometimes tell me how well they are doing. There’s only one problem. They’re not doing all that well.  Why? They are the ones who think they’re doing well.  Here’s what I tell sales managers to use as they gauge their salespeople’s success.  You can use the same criteria to judge how you explain your own … [Read more...]

Anxiety and Sales

May 13, 2020 By maurasf

Today it seems that anxiety is a part of today’s selling and business. You may be afraid of losing your job. Maybe your customers are not making purchases and that’s starting to be a concern. Perhaps your customers are buying much less from you than before and there’s nothing you can do to change that. All these situations –and more--can make someone anxious. Here is some … [Read more...]

Plan Strategically: Get More Done Now That You Have a Lot of Time

April 30, 2020 By maurasf

You can get more done at work. A friend recently commented, “You are so involved in so many things. How do you get so much done?” I had never really thought about how busy I am and how much I get done.  Doing things makes me happy and the thought of nothing to do terrifies me.  It’s not that I don’t like being along. One of my passions is reading.   It’s more that I enjoy a … [Read more...]

Selling is Different: Selling During Coronavirus Quarantines

April 13, 2020 By maurasf

I think it’s safe to say, whether you are new to sales or a road warrior, that selling during coronavirus quarantines is one of the biggest challenges you are facing in your selling career.  The challenge now isn’t about a new and stronger competitor.  You aren’t facing a problem of your own creation. You and almost everyone else are faced with a dangerous health issue while … [Read more...]

Things You Can Do During Coronavirus Quarantine

March 25, 2020 By maurasf

Are you bored stiff yet? Or are you working feverishly to stay afloat? Salespeople are in a slightly different position with what we can do and work since we have some control over our actions.  Hopefully your company is in a strong enough position to survive this unique crisis.  Here are some things you can do now during the coronavirus quarantine and still stay safe. 1. … [Read more...]

Work with a Snake (The Human Kind)

March 12, 2020 By maurasf

Don’t be shocked the next time someone you work with says something nasty about you. You might hear it in front of other people who are important to you.  You might learn about what was said behind your back.  Don’t be surprised.  Why shouldn’t you be? You missed some very important signals that the person was giving you about his … [Read more...]

Edward De Bono: Sales Questions for Better Sales Results

February 20, 2020 By maurasf

You may not know Dr. Edward De Bono and how he relates to sales questions. He’s the designer of the 6 Thinking Hats process.  This process helps groups and individuals create better solutions for problem solving.  Sounds like something that would be helpful for sales? It is.  Use it to ask better sales questions. Here’s how I used 6 Hats Thinking to move a customer through a … [Read more...]

Think Like a Customer

January 24, 2020 By maurasf

Many salespeople think they know why a customer should buy.  After all, they know their products and services and can tell you any number of reasons why a customer should buy.  So why does a prospect not buy?  It’s because salespeople don't think like a customer.   They have their own agenda. Salespeople too often walk into a sales … [Read more...]

The Efficient Salesperson: Smart Selling

January 10, 2020 By maurasf

Have you thought about how you can work less?  Some might think that’s being lazy. I prefer to think of it as being efficient.   My goal is for all salespeople to do the least and get the most.  That’s what I call smart selling and being an efficient salesperson. Here’s what you can do to sell smart. What should I do?  Have you noticed that some tasks really don’t … [Read more...]

Strategic Selling: Protect Yourself As You Sell

December 15, 2019 By maurasf

You may think your product is what you sell and what customers pay for.  You would be only partially correct.  You are part of your product. Your strategic selling covers not only how you sell your product, but all that you do to protect yourself as you sell.   Be protective of your selling time. Athletes don’t let anything get in the way of their practice to improve … [Read more...]

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*What was your last “mistake?” Did you make it before? There’s nothing wrong with making mistakes in sales provided you are making different mistakes. (You are learning from them!)

About the principal

Would you take auto mechanics classes when you buy a car? Maura did because she wanted to be able to work on her car. She takes that same approach to selling. She can show you how to get below the surface of selling to learn why and how different strategies work. She will show you which skills to implement that will shorten your sales cycle and increase your sales. She was Mobil Oil's first female Lubrication Engineer in the United States and one of Chevron's top 5 salespeople in the country. She knows what works for sales.

"I would recommend your work to other sales organizations who want to get better results from improved selling strategies."
Jamey Rootes
President
Houston Texans

Sales Expert at Allbusiness.com

Selling is the easiest job in the world. Just ask anyone who is not in sales. Read Maura’s ideas on “more brain…less mouth” selling to make your selling easier and more successful.

Maura’s Allbusiness blog posts

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