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You are here: Home / Archives for Blog

How to Survive a Bad Boss

September 10, 2021 By maurasf

You have Covid fears. The economy is weird. You’ve got sales goals to meet. On top of that you work for a bad boss. I’ve worked for great managers and some very, very terrible ones. I’ve survived them all. Here’s how you can survive if you have to work for a bad boss. Set expectations early and meet them. The best strategy to survive working for a bad boss is to avoid … [Read more...]

Sales Efficient Strategies: Shortcuts to Sales Success

August 31, 2021 By maurasf

Are you looking for ways to make your sales strategy more effective and efficient? You can get better sales results when you practice more of these strategies. See which ones you can implement and notice the results you get. Sales Efficient Strategy #1. Good enough is good enough.Be aware the next time you are planning your sales strategy and it seems to go on and on. What are … [Read more...]

Use Sales Checklists to Sell

August 13, 2021 By maurasf

Do you use sales checklists? These are lists of to-do items depending on where you are in your sales process. Think you don’t need a sales checklist to sell?  Think again. All kinds of professionals from airline pilots to surgeons use checklists.  While sales might not be a life or death situation, getting the sale is often more likely with a sales checklist.  Why do you … [Read more...]

When is it time to stop selling?

August 1, 2021 By maurasf

sales prevention department

Picture this. You’re a senior executive looking for your next job. You’ve been interviewing with several excellent companies. Then one of them offers you a job. The money looks good. The company has the right pedigree. The job is interesting. What’s the problem? You’re wondering if you should say “yes” to this particular offer. Should you continue to interview? Would a better … [Read more...]

Sales Surprises To Avoid If You Want to Make a Sale

July 14, 2021 By maurasf

a good mistake can help you sell

I’m not a fan of surprises. I like them even less in sales.  What is worse is when the unexpected sales surprises can be prevented. Competition is tough enough. You don’t need to cause your own frustration with sales surprises.  Here’s what you can do if you want to sell without getting any unnecessary sales surprises. What happened to cause the sales surprise? A … [Read more...]

Buyer Training Influences How You Sell

June 6, 2021 By maurasf

You’ve probably attended sales training at some point in your selling career. Hopefully most of it delivered valuable insights that led you to become a more effective sales professional.  Now think about your buyer and buyer training. What do you think he’s done to improve his buying and get the best sale for his company?  Consider his preparation and buyer training for your … [Read more...]

Don’t Write Another Sales Proposal Unless…

May 27, 2021 By maurasf

sales proposal

You might gladly write a sales proposal if you were guaranteed a sale.  Salespeople, all too often, work very hard prospecting, then writing and presenting proposals. What happens after?  They hear crickets (no response from email or phone) from prospects a week or weeks later. How can you avoid crickets?  Don’t write another sales proposal unless … [Read more...]

Sales Mistakes to Become an Expert in Sales

May 7, 2021 By maurasf

sales mistakes to become sales expert

The physicist Niels Bohr once defined an expert as “a person who has made all the mistakes that can be made in a very narrow field.” Here are some of the sales mistakes I’ve made over the years. You can either make them yourself, or learn from me and try to avoid them so you can start to become an expert in sales.  I worked with multiple distributors and commission … [Read more...]

Sales Managers that Get More Sales

April 23, 2021 By maurasf

There’s an interesting proverb that says, “An army of sheep led by a lion would defeat an army of lions led by a sheep. Sales managers that get more sales are like those lions. Hopefully your team of salespeople are more than just metaphorical sheep. Here’s what a lion leading a successful sales team looks like to ensure your sales team’s success.   Find the spark that you … [Read more...]

Sales Presentation Mistakes: 3 Mistakes to Avoid When Presenting for Sales or Funding

April 13, 2021 By maurasf

You don’t have a big margin for error when you’re presenting to a new prospect.  Prospects may already use the product you’re selling. They don't have to look for another supplier. Investors are also a tough audience to persuade because they get so many requests for funding.  You want to avoid these sales presentation mistakes whether you’re presenting to make a sale or … [Read more...]

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*What was your last “mistake?” Did you make it before? There’s nothing wrong with making mistakes in sales provided you are making different mistakes. (You are learning from them!)

About the principal

Would you take auto mechanics classes when you buy a car? Maura did because she wanted to be able to work on her car. She takes that same approach to selling. She can show you how to get below the surface of selling to learn why and how different strategies work. She will show you which skills to implement that will shorten your sales cycle and increase your sales. She was Mobil Oil's first female Lubrication Engineer in the United States and one of Chevron's top 5 salespeople in the country. She knows what works for sales.

"I would recommend your work to other sales organizations who want to get better results from improved selling strategies."
Jamey Rootes
President
Houston Texans

Sales Expert at Allbusiness.com

Selling is the easiest job in the world. Just ask anyone who is not in sales. Read Maura’s ideas on “more brain…less mouth” selling to make your selling easier and more successful.

Maura’s Allbusiness blog posts

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