I often say that my goal is to create lazy salespeople. It’s not what you think. I believe that salespeople should do less and sell more. They should require less effort to reach ideal prospects who are more likely to buy. They should have shorter sales cycles because their strategic selling includes a questioning strategy that guides a customer to realize there is a need, it’s an important need and they have to buy now. That’s strategic selling.
Sound impossible? It’s not. It’s really just more brain, less mouth selling. There is a saying in athletics that practice makes perfect. The saying isn’t quite right. Perfect practice makes perfect. You have to know what to do to get the results you want.
Here are 4 selling ideas that you can implement so you can get more perfect selling results.
Best wishes for your sales success!
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