The Selling Newsletter
The Selling Quote for the Month
“I would maintain that thanks are the highest form of thought, and that gratitude is happiness doubled by wonder.” -G.K. Chesterton
As this selling year comes to a close, you still have time to slow down and reflect on your work. In sales, results are achieved by the work of many people. I’m sure your success was achieved with contributions from others. You may forget sometimes that there are people behind the scenes whose work allows you to succeed. Now would be a good time to write a note of thanks to the people who have made a difference in your sales success. Then, since sales is the roller coaster of the business world, you probably had some disappointments this year. There were probably others who helped you work your way past your disappointment. Now would be a good time to show your appreciation for your mentors, trusted friends, and special customers. Handwritten notes are rare today and they can be so powerful. Writing a note can convey your gratitude to others in a way that says so much more. Your being grateful does double emotions. You have your good feelings along with the joy you give to others. I can’t write each of you a personal note. I can tell you that I am grateful for your taking the time to read my newsletter this month and throughout the year. Thank you.
THE BLOG S AND OTHER COLUMNS
I’m now writing The Real Deal, a column on women in business for Allbusiness.com and for Salesmecca.com
Leave your comments and I would love to respond to you.
I’m now a guest columnist for the Dallas Business Journal. My column is called “Customer Connections.” I’ll be answering readers’ questions about selling. Do you have any selling questions? Send them to info@bestatselling.com
What sales tip has helped you be even more successful in sales?
Send your helpful tip to tip@bestatselling.com
Upcoming Programs
When: Friday January 25, 2008
8.30 -10AM
What: Power Persuasion For Marketers
American Marketing Association
Where: La Cima Club, Las Colinas, TX
For More Information: jdawson@dawsonmarketing.com
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When: February 8 11.30 AM- 1:30 PM
What: Power Persuasion
Where: Small Business Development Center
4800 West Park Blvd.
Plano, TX
For more information: 972-985-3749 or
972-985-3758
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When : February 28
11.30 AM- 1:00 PM
Where: Blue Mesa Grill
Beltline Road,
Dallas, TX
What: Power Persuasion
For more information: 214-691-1948
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When : March 7
11.30 AM- 1:30 PM
Where: Small Business Development Center
4800 West Park Blvd.
Plano, TX
What: Effective Meetings
For more information: 972-985-3749 or
972-985-3758
The Selling Ideas for this Month
‘Tis The Season
This time of year there’s much giving and receiving. For some, the selling push is over given that the year is almost over. We’ve either made our goals or are planning to do better next year by doing something different. Whether we’re this year’s hero, or we came in second, giving and selling go very well together. This is the perfect time to think about what we’ve given. Here are some of the gifts that readers have given this year.
· Letting others get the credit for your work when you went to great lengths to win the customer
· Serving your customer and fending off competition by building your customer’s confidence and trust in you and in your product.
· Developing a network of relationships in your company so you’re able to provide the level of customer support you’ve promised
· Helping a customer by listening and solving a problem
· Giving a customer more time to be with their family by anticipating and avoiding a problem.
· Giving a customer the opportunity to learn a new way to do something.
· Mentoring other salespeople in your company so they can achieve their selling objectives
· Delivering value by working days and nights and doing whatever it takes to get the necessary, timely information your customers require
· Giving the customer increased productivity from a product you sold
· Giving the end user the ability to enrich their life by purchasing a product
· Providing reassurance to investors and confidence about their future by anticipating the information they need
· Achieving customer satisfaction by diligently searching and finding the precise product your customer requested
· Guiding a customer to articulate his needs and define the staff required to fit the company’s culture and grow their business
· Being available to coach your customer for success
· Producing a more effective business launch by getting press attention for a new product introduction
· Helping a customer make a difficult decision
· Bringing a new customer to one of your customers
· Selling to a customer in a way that ensures the absence of buyer’s remorse
Many of you readers have given me a gift. Thanks to all of you who have contributed to The Selling E-letters® with your responses and ideas. I believe that selling is the world’s best job because when it’s done correctly, we help others and indirectly make the world a better place. The challenge of selling is to customize the process to our own styles and to our customers’ styles. That is just one of the features of selling. The benefits are too numerous to mention. You have given your customers so much more than simple products and services. It seems to me that selling demonstrates that it truly is better to give than to receive. Happy holidays and best wishes for a successful selling New Year!
Action Items
1. Reflect on this year and what you are grateful for.
Selling Tips
Get more selling tips from Maura’s ebook: 97 Ways to Sell More Now E-Book
https://www.bestatselling.com/e-books.html
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Looking for new strategies to improve your persuasion skills? This easy to apply Audio CD will give you many new ideas to easily improve your persuasion skills so you can sell more and close business faster.
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I’m always looking for success stories and other tips from sales professionals. Please feel free to email me at info@bestatselling.com with ideas that have worked for you.
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To Subscribe to the Selling Newsletter
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Need an Article for Your Newsletter?
Articles from this newsletter may be used in your free publications or posted on your web when given the following credit:
Written by Maura Schreier-Fleming, [email protected] (www.BestatSelling.com). Maura works with business and sales professionals who want to sell more and be more productive at work. She is the author of Real-World Selling for Out-of-this-World Results.
For free articles, selling ideas and morale boosters
visit BestatSelling.com
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About Maura Schreier-Fleming
Invite Maura to speak at your next conference or sales meeting! Contact: info@bestatselling.com
Maura Schreier-Fleming works with business and sales professionals to make it easier to sell more and be more productive at work. Her [email protected] clients want to create long-term client relationships. They include Fujitsu, Fannie Mae and Dr Pepper/7UP. She has an M.S. in Textile Engineering from Georgia Tech and was Mobil Oil’s first female lubrication engineer in the U.S. With over 20 years of sales experience, she teaches the art and science of selling with a unique hands-on perspective and a great deal of real-life insight. She is the author of Real-World Selling for Out-of-this-World Results (a book filled with ideas to make selling easier and more productive. Her business column ‘Selling Strategies’ appears in the Insurance Record magazine and her column ‘Street Talk’ appears in Jobbers World. You can contact her for seminars at company or trade association meetings at 972 380 0200 or info@BestatSelling.com
Privacy: At [email protected] we take privacy issues very seriously. Your information remains with us and will never be sold, shared, or distributed in any manner, for any reason.
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Contact Information
1. Our Web site: www.BestatSelling.com
2. E-mail: info@bestatselling.com
3. Call: In Dallas 972 380 0200
4. Write us:
6757 Arapaho Rd., Suite 711-183
Dallas, TX 75248
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(c) Copyright 2007 Maura Schreier-Fleming. All rights reserved
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