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You are here: Home / Archives for value

Do you know who will pay more for your products or services?

July 27, 2016 By maurasf

coffee cup starbucks

Do you spend $ .50 or $5.00 on coffee? You do know that some people think their coffee is only worth paying $.50 with a senior discount at a fast food restaurant. Then there are others who consider their $5.00 coffee and coffeehouse experience well worth the price. What’s the price of coffee have to do with selling? It shows you how you should sell. Are they willing to pay for … [Read more...]

Passion for Sales, Value & Buyer’s Remorse: July 2014

July 16, 2014 By maurasf

biased information for sales

THE MONTHLY SELLING NEWSLETTER WITH IDEAS TO SELL MORE NOW July 2014 The Selling Quote of the Month  "Education is not the filling of a pail, but the lighting of a fire."                                                                                -–William Butler Yeats, writer, Nobel laureate (1865-1939) For Salespeople...  How do you know you will fail at … [Read more...]

Sales Management & Sales Strategies: June 2014

July 16, 2014 By maurasf

THE MONTHLY SELLING NEWSLETTER WITH IDEAS TO SELL MORE NOW June 2014 The Selling Quote for the Month  “The only thing necessary for the triumph of evil is for good men to do nothing."                                                                              -–Edmund Burke                                                                         For Salespeople...  Do … [Read more...]

Value Selling Beats Price Every Day

July 8, 2014 By maurasf

If you sell on price you will lose business on price. Selling price is a bad way to sell.  Instead, you should be selling on value. But, how do you do that? Here are the words to use when you sell based on value. And remember, one of the mistakes too many salespeople make is when they quote price early in their sales process.  If that's you, you'll find that you're not very … [Read more...]

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*What was your last “mistake?” Did you make it before? There’s nothing wrong with making mistakes in sales provided you are making different mistakes. (You are learning from them!)

About the principal

Would you take auto mechanics classes when you buy a car? Maura did because she wanted to be able to work on her car. She takes that same approach to selling. She can show you how to get below the surface of selling to learn why and how different strategies work. She will show you which skills to implement that will shorten your sales cycle and increase your sales. She was Mobil Oil's first female Lubrication Engineer in the United States and one of Chevron's top 5 salespeople in the country. She knows what works for sales.

"I would recommend your work to other sales organizations who want to get better results from improved selling strategies."
Jamey Rootes
President
Houston Texans

Sales Expert at Allbusiness.com

Selling is the easiest job in the world. Just ask anyone who is not in sales. Read Maura’s ideas on “more brain…less mouth” selling to make your selling easier and more successful.

Maura’s Allbusiness blog posts

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