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Reasons Customers Buy & Become a Sales Visionary: February 2014

July 11, 2014 By maurasf

customer reason to buy

Monthly Newsletter with New Ideas to Sell More Now February-2014 The Selling Quote for the Month  “A person usually has two reasons for doing something: a good reason and the real reason.” -Thomas Carlyle, historian and essayist (1795-1881) For Salespeople...  Listen carefully to your customers’ answers to your questions. Some are too afraid to tell you that they … [Read more...]

Expand the possibility of your sales

September 12, 2012 By maurasf

Sell the sizzle not the steak. Learn to state how your products and services impact your customers instead of saying what you do. You'll create interest and curiosity to hear more of your message. You start by knowing what benefits you bring to your customers. If you sell oil you help your customers reduce downtime. If you sell sales training the benefit you bring is … [Read more...]

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*What was your last “mistake?” Did you make it before? There’s nothing wrong with making mistakes in sales provided you are making different mistakes. (You are learning from them!)

About the principal

Would you take auto mechanics classes when you buy a car? Maura did because she wanted to be able to work on her car. She takes that same approach to selling. She can show you how to get below the surface of selling to learn why and how different strategies work. She will show you which skills to implement that will shorten your sales cycle and increase your sales. She was Mobil Oil's first female Lubrication Engineer in the United States and one of Chevron's top 5 salespeople in the country. She knows what works for sales.

"I would recommend your work to other sales organizations who want to get better results from improved selling strategies."
Jamey Rootes
President
Houston Texans

Sales Expert at Allbusiness.com

Selling is the easiest job in the world. Just ask anyone who is not in sales. Read Maura’s ideas on “more brain…less mouth” selling to make your selling easier and more successful.

Maura’s Allbusiness blog posts

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