Recommended
Reading
Ever notice that all the great sales and
business professionals are avid readers? All great salespeople read. Here's a recommended
reading list for you to improve your selling and get better sales
results. If you want more to read, just head on over to Amazon.com
Selling
Allesssandra, Tony, Wexler,
Phil, Barrera, Rick. Non-Manipulative
Selling. New York: Simon & Schuster, 1987.
Dimitrius, Jo-Ellan and
Mazzarella, Mark. Reading
People. New York: Random House, 1998.
Johnson, Kerry L. Mastering
The Game: The Human Edge in Sales and
Marketing. California: Louis & Ford Co.,
1987.
Goleman, Daniel. Emotional
Intelligence. New York: Bantam Books, 1995.
Schreier-Fleming, Maura, Real-World
Selling for Out-of-this-World Results. Indiana: 1st
Books, 2002.
Persuasion
Cialdini, Robert B. Influence: The
New Psychology of Modern Persuasion. New York:
Quill, 1984.
Listening
DeVito, Joseph A. The
Interpersonal Communication Book. New York: HarperCollins,
1992.
Nierenberg,
Gerard. How
to Read a Person Like a Book. New York: Barnes and Noble, 1993.
Knight, Sue. NLP
at Work. London: Nicholas Brealey, 1995.
Murphy, Kevin. Back-To-Basics
Listening. New Hampshire: Eli Press,
1993.
Tannen, Deborah. Talking
From 9 To 5. William Morrow and Company, Inc. New York: 1994.
Questioning
Rackham, Neil. Spin
Selling. New York: McGraw Hill, 1988.
Webster, Bryce, The
Power of Consultative Selling. Prentice Hall,
1987.
Related Business
Skills
DeBono, Edward. deBono's
Thinking Course.New York: Facts On File, 1982.
RoAne, Susan. How
To Work A Room. New York: HarperCollins, 2000.
Von Oech, Roger. A
Whack On The Side Of The Side Of The Head. New York: Warner Books,
1983.
Woolf, Barry. I
Can't Believe I said That!. Missouri:
Walsworth Publishing Co., Inc., 1991.
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